Thursday, December 17, 2009

Tip for Indies-NO Desperate Mode

My desire, is to inspire women in business to aspire to be the best that they can, in all aspects of their lives. Itiel

Indie women in business have a tendency to have back-to-back, deep discounted sales. Although not intentional (hopefully), this is desperate mode. Crystal Washington says it best here. Some Indies covet the mass retailers' consumers, not realizing that they have their own special group of consumers, that enjoy one-of-a-kind items and quality. "Shouldn't I help my customers (present and future) save money?" Of course! However, remember to always strive for quality not quantity. Sit down and come up with ways to help your customers to save money. Remember, you are in business to make money. Your profit and inventory should have a balance.

Quality products and superb customer service are the two fundamentals that should bring you continuous sales. Think about shopping at one of your favorite stores. Why do you shop there? When I shop at one of my favorite stores, the shop owner sometimes gives me a 10% discount. I don't expect it at all, but I am always thankful.

Mistakes are made, but they can be corrected. I've made mistakes like this, but soon realized that I was hurting my business. Make new mistakes. ;)

Ways to save at Smell Goods:
  • Fan Page- 10% discount. Fan Only deals.
  • Mmmm News- Our subscription box is to the right. :o)  Subscribe to receive weekly deals!
  • VIP Subscription ($9.98 annually)- 15% discount on every order (including sales). A free full size Smell Goods' product on your birthday!
  • Passport to Paradise-This is the ultimate way to save at Smell Goods throughout the year. The booklet is $2, and there are several money saving passes.
  • Home Schoolers- We know the money that goes into educating your child(ren). Home-schooling moms and dads still need to live good, feel good, and smell good. We offer a 15% discount to home-schooling families. Only those who qualify receive the discount. Email-info[at]smellgoodspa[dot]com
  • Buy 2 Get 1 Free Wednesdays-Purchase 2 (equal size) Signature Fragrance Oils for her or him, and receive 1 (equal size) free! On Wednesdays only.
To your continuous success! There are several people who can be dishonest with me, I refuse to be one of them. Itiel


  1. Wow! You read my mind! I went on your FB page to try to dig through your links to find a post that you had tagged some of us Indies in a while back and it was right in my face! You had already reposted it. Yay! I wanted to re-read it and share it with another Indie because we were discussing this exact topic last night. Thanks so much Itiel!

  2. This was an AWESOME read, thanks Itiel!

  3. Love your business insight. You are my Indie Crush for sure LOL ;)

  4. Ladies, I thank you for taking the time to read this post. As stated I made this mistake. I just like to share my experience, and hopefully it will help someone else.

    Sharonda-"Indie Crush" funny!

  5. Great read, Sis! One of our companies is in the process of creating this very thing. Wonderful to get insight from a fellow entrepreneur.

    Best to you!

  6. Thanks Itiel. This was a great post/article. Very insightful and something I needed to hear.


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