Thursday, July 28, 2011

Genetic Salt-I Do What I Am

My desire is to inspire women in business, to aspire to be the best that they can, in all aspects of their lives. Itiel

'What is this?'
"That's your son's (King T.) screen printing dvd."
'Do you remember when I built the silk screening frames, on the third floor of our home in Philadelphia?'
"No, I don't remember that."
'Really.  No, I don't think you were born.  Yeah, I decided to make Christmas cards one year.  I built all the frames, put in the screens, drew the stencils, traced the designs onto the film, and put the film onto the screens;I used three colors for my designs.'
"What did people say when you gave out the cards?"
'They liked them, but you know, they weren't aware of the detailed work that went into it.'
"Yeah, I don't know why I asked that.  The work was more for you, your enjoyment."

This was a conversation between my mother and me last weekend.

My mother is a born artist.  Not just a drawer, but an artist.  I always have that overjoyed "this is my mommy-I'm so happy to know her-to be a part of her" feeling when she shares her decades of work with me.  Talented.  Skilled.

If I didn't have a reference point, I don't think that short conversation would've resonated with me to the degree that it did.  You see King T. is insanely talented.  I watched him attend several trade-shows before deciding on going all-in on screen printing.  His setup is much more advanced.  Yet although advanced, it still takes a tremendous amount of time, work, and patience for screen printing.  So, when my mother shared that with me, you have got to know I saw a glow of awesomeness around her.

There's a question from my interview that haunts me resonates with me to this day: 'From a perspective of an entrepreneur, what keeps it going?  When you get to those points of launching a new campaign for marketing, and you expect a certain amount of people to buy, and that amount doesn't buy....what keeps it going?  How come you're still doing it?'  Before having that moment with my mother, my response to that question stayed in my head at the regular tone.  But man!  BASS!

'They liked them, but you know, they weren't aware of the detailed work that went into it.'
"Yeah, I don't know why I asked that.  The work was more for you, your enjoyment."

That woman put Salt in me!!  That Salt that seasons me.  That Salt that preserves all that I am, and makes me RELENTLESS.  Genetic Salt.  This is why I am still going.  Although I did not get my mother's artistic ability in the same way....I danced technically for many years.  Why did I think the artistic ability stopped at performing transferred.  When I put out a marketing campaign it is to generate sales (business), but more so I am wanting people to pay attention and indulge in this love that I've created. I truly am in love with gourmet desserts, gourmet beverages, and confections, and I want others to experience that.  This is's more than business.  I do what I am.

Video: Smell Good for the CAUSE

Thursday, July 14, 2011

Smell Good for the CAUSE

Solutions Cancer Resource Center, Inc. & Smell Goods '98™ Partnership Project

This partnership has been developing over the past several months.  We are happy to be able to share it with those who support in lifting up the spirits of others.

Smell Good for the CAUSE Handcrafted Soap

live good. feel good. smell good.™ + lift the spirits of others, when you make a purchase.  Truly a luxurious bar to enhance any bath or shower experience.
  • saponified coconut oil & raw cocoa butter
  • sparkly champagne pink
  • lavender essential oil blend
  • sls-sles free
Words from Dr. Dawn K- Aldrich (SCRC,Inc.):

SCRC,Inc. is a resource for everyone with a main focus within the minority communities. We give gift baskets to children with cancer, as well as those who lost a parent to cancer, and to caregivers - any caregiver who takes care of a cancer patient.

In the minority communities, children with cancer do not get the same treatment, as the hospitals are low in staff who are overwhelmed with their case loads, and do not put the extra time in to tap into the services/agencies that offers assistance to those specific needs.

Our goal is to be a resource for all, to empower them with the information they need to make informed decisions: where to find low cost or free screenings, guide them to the best facilities where they can get quality service free of charge, or where they may qualify for services with their insurance, and at times with permission, translate their diagnosis and treatment plan in the cases where the patient/family does not fully understand what they are being told.

15% is donated to SCRC,Inc. with each purchase.

We have setup a few ways for you to support this CAUSE:
  • Smell Goods '98™ website
  • Solutions Cancer Resource Center, Inc.  When you click on the banner to make your purchase, 30% is donated to SCRC,Inc.  Visit here.
  • Visiting us on Facebook?  No need to exit to purchase.  Click on the Shop icon on our home page